Changing the World is no small work. A lot of people want to change the world but don’t have a pretty good idea of how to do it; It’s one of the reasons this blog was created.
We sometimes feel that the best way to change the world is to take a very big step. So we look for opportunities to be like Ghandi, Late Nelson Mandela, Abraham Lincoln and other heroes but the truth is that small steps or actions can change the World and this is where the “The Story of Stuff Project” comes in.
I watched one of their videos ” The Story of Solutions” which you can see above. One thing they are doing which is great is that they are focusing on educating the public rather than fighting Corporate bodies. They believe that when people are aware of how their environment is being affected by products like cosmetics or electronics, they would swing into action.
Now they are not trying to get rid of inventions or make us go back to the prehistoric age, but rather they are trying to make us innovate. They are reaching out to the people, the government and Corporations. Their message is that everyone should innovate in a way that would make our world safe and it’s not just the duty of the people but our government, policy makers, institutional regulators, inventors, designers and entrepreneurs.
What You Can Learn From The Story Of Stuff
One interesting thing about The Story of Stuff Project is that it’s website is owned by a community of changers who are people just like you and me. They are people who are seeing our world fall apart by toxins and they have decided to take action.
Each contributor brings his unique personality in making a change.
Watching the videos, you can see Passion. There is no way the Story of Stuff would have had 230,000 fans on facebook, 34,944 fans on twitter and 68,634 subscribers without having passion.
Have Fun With A Strategy
Oh! The Story of Stuff have an interesting and a fun strategy; you can’t miss this strategy in all their videos.
I love the fact that they don’t just use animations and videos to spread their message but they use Stories.
Stories can connect to people in ways that you can’t imagine. It strikes our heart and makes us take action. As the wise saying goes Photos are powerful. Audio can be moving. But video is compelling but that’s not just there only strategy
First they inspire you to take action through education. Then they help you discover how you can impact your world by discovering what you are good at.
They have classified change makers into
All you have to do know the kind of change maker you are, is to do their quiz.
They also have learning tools, Movies, Campaigns, Podcast and Blog which you will see on their Learning from the Resources Tab.